Get Autumn Ready… 5 marketing ideas to increase your gift voucher sales

Get Autumn Ready… 5 marketing ideas to increase your gift voucher sales

Create a new seasonal categoryPop in some seasonal appropriate vouchers you may already have set up e.g. Autumn & Winter stays.  Be a bit creative too perhaps add in a Seasonal Supper with a hot toddy or introduce a Festive Afternoon Tea with a winter Pimms or a hot chocolate as alternative beverage choices.Set up a secret deal You can easily set up a ‘Hidden Vouchers’ section in your...

5 Ways to Boost Gift Voucher Sales

5 Ways to Boost Gift Voucher Sales

Gift vouchers are becoming an increasingly popular way to treat a friend or relative. The option to buy an experience or treat (to be redeemed at a time that is convenient for the recipient) is the perfect solution and makes a unique and thoughtful gift. With Gift Voucher Brilliance, you can set up gift voucher options in minutes; choose to promote a particular service or tailor vouchers...

Cheers to Afternoon Tea Week!

Cheers to Afternoon Tea Week!

14th-20th August 2017Looking to celebrate Afternoon Tea Week in style this August? There can’t be many more classic ways to treat a friend or relative on a summer’s day. Should you need any excuse to indulge though, we’ve assembled a feast of novel ideas, offers and themed afternoon teas to take your fancy.  From adding a glass of bubbly, to fresh strawberries or even a drop of craft...

Top Tips to sell more Gift Vouchers this Father’s Day

Top Tips to sell more Gift Vouchers this Father’s Day

Gift Vouchers are becoming an increasingly popular way to treat a friend or relative and with Dads in particular being considered notoriously hard to buy for, the option to buy an experience or treat to be redeemed at a time that is convenient for the recipient is the perfect solution and makes a unique and thoughtful gift. With our gift voucher solution, you can set up gift voucher options in...

Best Gift Voucher Ideas & Experience Days for Your Business

Best Gift Voucher Ideas & Experience Days for Your Business

For so many UK hotels and businesses, gift vouchers continue to be an invaluable source of additional income. Not only do our clients succeed in using vouchers to boost revenue, they are also one of the best ways to showcase what is unique and special about your venue or company. So what have been the best gift vouchers of 2016? From proven best sellers to some fantastic and unusual gift experience...

Mum's the Word: Ideal Gift Vouchers for Mother's Day

Mum's the Word: Ideal Gift Vouchers for Mother's Day

With just about every family in the UK looking to treat the lady of the house to something special on Mother’s Day, there is a huge amount of sales potential in this event each year. So how do our clients make the most of Mothering Sunday each year? The short answer is that they offer something that you can’t buy in the shops. Rather than the typical Mother’s Day gifts of wine or chocolates, ...

Catching the Pre-Christmas Rush

Catching the Pre-Christmas Rush

A busy time for businesses, it’s also less than calm for many individuals.It is now that the retail sector bombards consumers with Christmas messages. Don’t be part of the noise; instead, cut through it by offering something different. You have an online gift voucher shop? Perfect! The ease and speed of purchasing gift vouchers is a core advantage alongside hassle-free delivery options. Now is...

The Dome Gift Voucher Shop Launched

The Dome Gift Voucher Shop Launched

We've just pressed 'go' on the brand new Gift Voucher Brilliance shop for Edinburgh restaurant and venue The Dome. The shop is designed to create a seamless experience for visitors navigating from the main website.Another launch in time for the Christmas rush!Click here to visit The Dome's gift voucher shop.For other recent creations, click on to our Portfolio....

Latest Gift Voucher Brilliance Creations

Latest Gift Voucher Brilliance Creations

We're delighted to have launched the Rothay Garden Hotel gift voucher shop.The beautiful independent hotel in The Lakes is selling accommodation, dining and monetary vouchers as well as making use of the 'Featured Vouchers' function for special offer packages.The hotel also features a link to the gift voucher shop prominently on its website home page, in order to maximise exposure. For other recent...

Gift Voucher Tips

Gift Voucher Tips

Don’t just tack it on to your website, make the most of your gift voucher platform by treating it as a valuable marketing tool and route to market.Here are some top tips for making the platform really work wonders for your business…    Tap into key times – sometimes it’s fine to ‘bandwagon’ – make the most of the key retail times such as Mothering Sunday, Christmas...

The Gift Voucher Phenomenon

The Gift Voucher Phenomenon

It was in the run up to Christmas 1932 that the first book tokens went on sale in the UK. A few years later Boots started selling the first individual store vouchers. Eight decades on and we’re apparently still obsessed.Sure they’ve had some bad press (memories of scraggly envelopes from desperate relatives lacking in imagination spring to mind), but people are switched on to the concept of ‘...